hero1
01-29-2009, 04:51 PM
AC: What are the current projects you guys are working on?
T: We’ve got Vulture’s Wisdom Vol. 2, probably going to start off the next year. We’ve got a new album by Souls of Mischief, we haven’t figured out the title but it’s done, produced by Prince Paul. New Casual album, Pep Love’s album called The Reconstruction, Del’s coming out with the LED EP, I’ve got an EP called THC 7. Opio came up with this idea, we’re gonna smash fools. Every week in 2009 we’re going to come out with a new song. Not a new freestyle, not a new rap over somebody else’s beat, a new song every week. So we’ll have 52 new Hiero songs plus about 5 or 6 new albums in 2009.
AC: Are you going to put all of those on iTunes?
T: Yea, they’ll all be out digital.
AC: A song every week?
T: We’ve got so much music, why not put it out? There’s no point in hoarding it because what good is music doing in the vault? Music is made to play, it’s not like money.
O: One thing is that it’s for our fans. For the people that supported us, they’re always looking for us, like, “What’s up with you guys? You guys ain’t coming out with this that and the other,” and they always want to hear something new. We have music done, but we’ll think we have to save it or whatever. But at this point in time, the way things are, people just want to hear it, they can’t stand it anymore, we just feel like now’s the time to let people get an inside look at whatever we’re doing, right then and there. We’ve never been the type of cats to just record a song and slap it on the internet or put it out. Everything we ever did came out 2-3 years after it was done, literally, I’m not even joking. Anything you ever heard was a long time ago by the time it came out. So as artists it’s something we’ve always struggled with because we’re always like, “We got some shit that’s hot, we want it out right now,” and we just never really had that vehicle. I kinda feel like now’s the time. The internet is such a community where people come together. I go there myself to listen to new music, do my YouTube thing, peep out all the underground shit that you can’t hear on the radio or you don’t see on television or whatever. There’s a large community of people out there where if we could let people that love Hieroglyphics know that you come to this one place and listen to all of our music, it’s hear for you, I think it would do a lot to re-energize our fans that have been supporting us. We got it for them.
T: We’ve got fans that are so loyal that they’ve stuck with us for the past 15, really 17, 18 years. Del’s first record came out in ‘91, so some people have literally been waiting a lifetime for a lot of this shit and it never comes out. Most records when they come out, they’re finished two years or a year before they hit the mainstream, and we’re independent, we can’t do that.
O: We want to give people that, like we said, try and keep it interactive. We want people to have the experience and share it with us, like, “This is a hot song, listen!” I love that, I’m excited as an artist. I mean, we’re all owners of the label and we always have to make smart business decisions in terms of how we release our music because that’s our thing, we gotta make sure it’s right, everything’s gotta be cool. That’s still the Hieroglyphics thing, we always want quality product, that’s why we ain’t just throwing a bunch of shit out there. This is real music that we’re giving to people. For me, I want to thank the people out there that have basically been sticking with us for all these years. I can really say, with all honesty that they’ve been waiting on certain things that they just haven’t been able to get. The music is there, they just aren’t able to be exposed to it, so we’re kinda changing our philosophy about that a little. We want to expose people to our music and give them an opportunity to come in. There’s so much of it that it’s almost a crime to not let people just hear it.
AC: What are you guys looking at in terms of target release dates for the Hiero album and the Souls album?
T: Souls, at the earliest April, the Hiero by the end of the year. Because downloading has basically destroyed the concept of the album, everything on your album can be a single now, there’s no album cut. So let’s drop a song every week so people can buy that single and pick up a Hiero song if they want a Hiero song, an Opio or Tajai song, Souls song whatever. The records will then come out for people who liked what they heard in the single format.
O: We always have albums available for people at our shows, and those albums obviously have bonus materials that you’re only able to get when you buy that specific thing. Just the way that it is right now, I don’t know if people really sit down and listen to an album in the same manner, actually I know they don’t. I’m just different in my philosophy of how I listen to records, and I look for certain things, but that’s not how it’s going forward at this particular moment. People ain’t necessarily throwing on a CD, sitting down and listening to the whole thing. They’re skipping through a bunch of songs, whatever whatever, oh that was kinda cool, and that’s about it. So this way you can sit back and enjoy these songs for a week or whatever, then get a new one.
full interview here: http://evolvingmusic.wordpress.com/2009/01/23/opio-and-tajai-souls-of-mischief-interview-pt2/
T: We’ve got Vulture’s Wisdom Vol. 2, probably going to start off the next year. We’ve got a new album by Souls of Mischief, we haven’t figured out the title but it’s done, produced by Prince Paul. New Casual album, Pep Love’s album called The Reconstruction, Del’s coming out with the LED EP, I’ve got an EP called THC 7. Opio came up with this idea, we’re gonna smash fools. Every week in 2009 we’re going to come out with a new song. Not a new freestyle, not a new rap over somebody else’s beat, a new song every week. So we’ll have 52 new Hiero songs plus about 5 or 6 new albums in 2009.
AC: Are you going to put all of those on iTunes?
T: Yea, they’ll all be out digital.
AC: A song every week?
T: We’ve got so much music, why not put it out? There’s no point in hoarding it because what good is music doing in the vault? Music is made to play, it’s not like money.
O: One thing is that it’s for our fans. For the people that supported us, they’re always looking for us, like, “What’s up with you guys? You guys ain’t coming out with this that and the other,” and they always want to hear something new. We have music done, but we’ll think we have to save it or whatever. But at this point in time, the way things are, people just want to hear it, they can’t stand it anymore, we just feel like now’s the time to let people get an inside look at whatever we’re doing, right then and there. We’ve never been the type of cats to just record a song and slap it on the internet or put it out. Everything we ever did came out 2-3 years after it was done, literally, I’m not even joking. Anything you ever heard was a long time ago by the time it came out. So as artists it’s something we’ve always struggled with because we’re always like, “We got some shit that’s hot, we want it out right now,” and we just never really had that vehicle. I kinda feel like now’s the time. The internet is such a community where people come together. I go there myself to listen to new music, do my YouTube thing, peep out all the underground shit that you can’t hear on the radio or you don’t see on television or whatever. There’s a large community of people out there where if we could let people that love Hieroglyphics know that you come to this one place and listen to all of our music, it’s hear for you, I think it would do a lot to re-energize our fans that have been supporting us. We got it for them.
T: We’ve got fans that are so loyal that they’ve stuck with us for the past 15, really 17, 18 years. Del’s first record came out in ‘91, so some people have literally been waiting a lifetime for a lot of this shit and it never comes out. Most records when they come out, they’re finished two years or a year before they hit the mainstream, and we’re independent, we can’t do that.
O: We want to give people that, like we said, try and keep it interactive. We want people to have the experience and share it with us, like, “This is a hot song, listen!” I love that, I’m excited as an artist. I mean, we’re all owners of the label and we always have to make smart business decisions in terms of how we release our music because that’s our thing, we gotta make sure it’s right, everything’s gotta be cool. That’s still the Hieroglyphics thing, we always want quality product, that’s why we ain’t just throwing a bunch of shit out there. This is real music that we’re giving to people. For me, I want to thank the people out there that have basically been sticking with us for all these years. I can really say, with all honesty that they’ve been waiting on certain things that they just haven’t been able to get. The music is there, they just aren’t able to be exposed to it, so we’re kinda changing our philosophy about that a little. We want to expose people to our music and give them an opportunity to come in. There’s so much of it that it’s almost a crime to not let people just hear it.
AC: What are you guys looking at in terms of target release dates for the Hiero album and the Souls album?
T: Souls, at the earliest April, the Hiero by the end of the year. Because downloading has basically destroyed the concept of the album, everything on your album can be a single now, there’s no album cut. So let’s drop a song every week so people can buy that single and pick up a Hiero song if they want a Hiero song, an Opio or Tajai song, Souls song whatever. The records will then come out for people who liked what they heard in the single format.
O: We always have albums available for people at our shows, and those albums obviously have bonus materials that you’re only able to get when you buy that specific thing. Just the way that it is right now, I don’t know if people really sit down and listen to an album in the same manner, actually I know they don’t. I’m just different in my philosophy of how I listen to records, and I look for certain things, but that’s not how it’s going forward at this particular moment. People ain’t necessarily throwing on a CD, sitting down and listening to the whole thing. They’re skipping through a bunch of songs, whatever whatever, oh that was kinda cool, and that’s about it. So this way you can sit back and enjoy these songs for a week or whatever, then get a new one.
full interview here: http://evolvingmusic.wordpress.com/2009/01/23/opio-and-tajai-souls-of-mischief-interview-pt2/